Q&A with Amy Cade

Question – What challenges and changes in the design and marketing landscape most excite you?

:: Good design is at the grassroots of visual communication in both print and on the web... However, today there is an explosion of online tools and technology that enable us to get our message out there on a wide-scale basis, a level that we have not been able to reach before. With just a few clicks and the VAST knowledge of resources and the knowledge to know how to implement these resources we get our clients quick and effective results.

Question – What makes your perspective valuable when working with a client?

:: My decade of professional design experience gives me the ability to create visually appealing concept driven designs at a good clip. I understand what it takes to make a concept stick and how to implement it into a on-going campaign.

Question  – What is your most exciting BIG fish moment?

:: The development/launch of our little fish blog application has been an exciting project for me at BIG fish, it is pretty awesome. This interactive application allows me the to share stories, pictures and milestones of my little guppies with friends and family with just a few clicks. i get a kick out of the viewers responses. My little fish site is a very busy one with the addition of twin girls to the tank. Keep posted for some amazing updates to the little fish (soon to be relaunched as My Little Guppy) facebook application!!!

Question 4 – What is one little-known fact about you?

:: I wish i was a rock star but i get up at the crack of dawn, it is my favorite time of day... therefore i am not sure the lifestyle would suite me.

Question 5 – Which publication would you most like this interview to have been with?

Amy Cade:: US Magazine


Amy Cade is a graduate of Frostburg State University and joined Project BIG fish in 2003. She is the team's senior graphic designer, expert on direct mail and one of the quickest gunslingers (or shall I say designers) east of the Mississippi.

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